Case Studies

Chamak Craft Art N Decor

Chamak is a boutique online retailer offering handcrafted art, home décor, puja and wedding ceremony items, and unique gifts. With a strong commitment to supporting artisans globally as well as fostering local craftsmanship, Chamak merges tradition with contemporary design. Their collections range from wooden art and wall hangings to metal, Rogan, Lippan, fabric art, and more — each piece with character and cultural richness.

When Chamak approached Sniro, their goal was to refresh their online presence to better reflect their artisan roots and help storytell the craftsmanship behind every piece. Their previous site had good offerings but lacked the visual polish, intuitive navigation, and branding consistency that would make their unique products stand out. They needed a platform that showcases artisans, simplifies shopping, and builds trust with customers who care about quality, heritage, and design.

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What we delivered

Sniro delivered a custom-designed, mobile-optimised WordPress website for Chamak, blending beauty, usability, and storytelling. The new site highlights artisans and collaborators, with clear product categories such as Art & Craft, Home Décor, Wedding & Puja, and Gifts, making it easy for customers to explore. Featured items are showcased with clean layouts and pricing, balancing vibrant handcrafted aesthetics with modern design. SEO enhancements and performance tracking were implemented, resulting in a platform that improves discoverability, builds trust, and offers a seamless shopping experience.

Elevating Your Online Presence, Empowering Your Brand

Working with Chamak was a journey of blending visual storytelling with commerce. Their brand is rooted in craftsmanship, tradition, and global artistry — we aimed to preserve that soul while giving the user a seamless, modern shopping experience. Navigation was designed to be clear and inviting; product images were given space to tell their stories; and branding elements were used to echo their artisan ethos without overwhelming usability.

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master painting plastic cup
artisan doing woodcutting
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We always deliver long-lasting results

At Sniro, we believe a website should be both a showcase and a tool for growth. With Chamak, we created a platform built to endure: visually strong, easy to update, scalable for seasonal product additions, and structured to grow traffic steadily. This new presence solidifies Chamak’s identity as a trusted source of handmade art and décor.

“Sniro handled everything for Chamak. Branding, e-commerce website, marketing materials, marketplace integration, and our Amazon A Plus listings.

Launching a product brand is complex, and having one agency manage the website, the Amazon presence, and the marketing collateral made everything cohesive. The branding is consistent across every channel.

The Amazon A Plus content they created has improved our conversion rates, and the marketplace integrations mean inventory syncs properly across platforms.

Sid understood the challenges of building a consumer brand and selling across multiple channels. For any e-commerce business or product brand seeking an agency that genuinely understands online retail, I highly recommend Sniro.

Thank you”

Mina BhudiaDirector, Chamak Craft Art N Decor

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